Archive for May, 2017

  • May 31, 2017

    Mid-Atlantic Packaging Creates Product Designs That Optimize Labor and Manufacturing Costs for Our Client Partners

    Mid-Atlantic Packaging (MAP) creates product designs for our customers that optimize fiber content while also improving both the tensile and impact strength of the packaging. But that’s only part of the story. As partners to our clients, we also strive to reduce both labor and manufacturing costs.

    Design

    It all starts in our design lab, where our structural design specialists review the product and style requirements set by retailers and other end-user channels. For example, Wal-Mart has different requirements for on-shelf packaging than Walgreens or Costco. To minimize errors, MAP carefully reviews style guides and other reference materials to determine the appropriate style dictated by the end user.

    We continue the process by reviewing the design with production teams to ensure viability throughout the customer’s manufacturing chain. No two customers are the same. Some of our customers require a machine-erected case that will be auto-packed; others favor designs that are all done by hand. By thorough analysis of how the package will be utilized throughout production, MAP is able to develop the best option to reduce our customers’ costs.

    Prototype

    Next, we test prototypes for distribution and fiber concerns starting with theoretical strength analysis and ending with Box Compression Testing (BCT) in our ISTA-Certified testing lab. Using the most advanced testing equipment available, MAP strives to provide our customers with boxes that can withstand the highest compression stress with the lowest fiber content. Our test lab effectively simulates storage and distribution conditions to determine if boxes will successfully transport products properly under the specified criteria.

    Environmental Focus

    But that doesn’t mean our boxes are overengineered. We keep the fiber count in our boxes low not only to lower costs for our customers but also to minimize the impact on the environment. This isn’t always the easiest way, but MAP believes it’s the right way.

    Finally, we review the sample with our customer to ensure the design meets all their requirements and that they are satisfied with the final product. Our design and testing teams work hard every step of the way to deliver the best product to our customer at the right price.

    To learn more about how we can help optimize your labor and manufacturing costs, contact Mid-Atlantic Packaging today!

  • May 21, 2017

    Mid-Atlantic Packaging Attends Inaugural ‘All Star’ Craft Beer and Wine Festival at Citizens Bank Park

    The inaugural All Star Craft Beer and Wine Festival was held Saturday, May 20, 2017, at Citizens Bank Park in Philadelphia. More than 11,000 attendees soaked in the perfect weather while also soaking up over 200 different product offerings from both national and local microbreweries, craft distillers and wineries.

    MAP Booth

     

    Guests had the opportunity to clown it up with the Phillie Phanatic, run the bases in a real big-league ball park while listening to great live music from local acts. Those in attendance also had the opportunity to polish up their beer IQ with beer education seminars held throughout the day.

    Charity

    Attendees also supported two great charities: The Barkann Family Healing Hearts Foundation whose mission is to provide financial aid to families who are in need, due to recent adversity or tragedy such as sudden death or illness of a parent or child or the loss of a home or property due to fire, flood or disaster. Other proceeds were also donated to the Fraternal Order of Police Survivors Fund that helps families of fallen officers.

    Fun and Games

    Mid-Atlantic Packaging was on-hand not only to meet with vendors and distributors but also to have a little fun! Our team set up a Cards Against Humanity Wheel in our booth where we played a version of the irreverent card game with visitors and awarded some amazing prizes for the best answers!

    Among the prizes were:
    * Four cans of Heady Topper, a premium double IPA made by The Alchemist Brewery of Stowe, Vermont
    * Phillies merchandise
    * Liberty Bell and Philadelphia-themed displays to show off bottle cap collections
    * A decorative print featuring a reproduction of the original patent for the baseball glove

    In addition to meeting with lots of fun people, MAP also had an opportunity to show off some of the work we’ve done for existing clients in the beer, wine and distilling industries.

    One of the most popular displays was our five-color packaging which showcases our ability to design visually arresting and functional packaging for beer in both cans and bottles. We also showed off full display options for craft breweries, distinctive wineries and premium distillers.

    We had a great time and can’t wait for next year!